DONE! at Forte dei Marmi: Recycled Nylon Backpacks by Valensia

This summer we're hosting DONE! in our Valensia concept store in Forte dei Marmi: backpacks and bags in certified recycled nylon that speak to a concrete idea of sustainability, not just a stated one. It's one of the labels we chose for our summer showcase at Via Idone 6, alongside the other emerging names we've been featuring this season.

The story of DONE!, the brand that prefers actions to words

DONE! was born from a simple principle: what's done well doesn't need to be talked about. It's an idea found in every backpack and bag from the brand, designed for those who live without filters and choose intensity over safety. Not simple containers, but travel companions that go with you through a day in the city or beyond.

Behind the project is founder Stefania Gnutti, who has built around DONE! not just a product line but a genuine mindset: backpacks as a distinctive mark, part of the personal story of whoever carries them. The brand has also launched a collaboration with IED Milan, a sign of an ongoing dialogue with a new generation of designers.

It's a philosophy different from our shirtmaking tradition, but one that shares the same underlying principle with Valensia: caring about what you make, before how you talk about it. That's why we chose to include it in our showcase of emerging brands at Forte dei Marmi.

Backpacks and bags in recycled nylon: the value of the material

A certified material, not just a stated one

Every DONE! product is made from certified recycled nylon, resistant and waterproof — a technical choice before it's an aesthetic one. Alongside this comes fully reusable packaging and an active collaboration with Save the Planet, supporting environmental education programmes for the next generation.

The selection you'll find at our store

At our space in Forte dei Marmi you'll find DONE! backpacks, bags and beauty bags, available in sizes XS, S, M and L, along with pieces from the AM+PM collection, designed to go from day to evening. Bold colours ranging from yellow to orange, through to more neutral tones, for those who aren't trying to go unnoticed.

Made for summer in Forte dei Marmi

These are pieces that fit naturally into the rhythm of the season: a waterproof beauty bag for a day at the beach, a compact backpack for moving between town and the sea, a more structured bag for evening drinks. In store, customers often ask for an accessory that can handle water and sand without losing its character — and that's exactly the strength of the DONE! offering.

DONE! at Valensia: where to find it in Forte dei Marmi

You'll find the DONE! selection at our seasonal concept store at Via Idone 6, Forte dei Marmi, alongside the other labels we've chosen to host this summer. Come see the backpacks and bags in person, together with everything else Valensia has to offer.